The following information is used for educational purposes only.
How corporations cross cultures
If companies want to go global, they need to understand the values and aspirations of local consumers, argue Kai
Hammerich and Richard Lewis in their new book "Fishes Can´t See Water".
Source: www.economist.com
In this blog, teachers, students and all those who have some kind of interest in the English language will find useful, interesting, curious and funny things to be used in their classes or for their personal enjoyment.
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